Head of Growth Marketing, DTC
$110,000 to 140,000
Apply (opens in a new tab)Head of Growth Marketing, DTC
Posted 5 days ago
SENIORITY
Manager
SALARY
$110,000 to 140,000
About the role
- Own paid acquisition on Meta (and test TikTok and Google), from budget to creative briefs to reporting
- Run our creator and UGC programme so the best creators keep making winning content
- Find the hooks, angles and offers that turn a scroll into a first order, and a first order into a subscriber
- Own retention: email, SMS, subscriptions and repeat purchase
- Improve landing pages and conversion with a weekly testing rhythm, and report what worked, what didn't and what's next
- Use AI tools to move faster than a bigger team would
- You'll be a great fit if you
- Have grown a DTC consumer brand through marketing, with numbers to show for it (CAC, LTV, conversion, repeat rate)
- Have a feel for creative: you know why one ad works and another doesn'tThink in contribution margin, not just ROASLove testing and are happy to be proven wrong by the data
- Want ownership. We're open to a real share of the profit you grow
- Bonus, not required: beauty, wellness or gifting experience, or Amazon experience
- Your resume
- A cover letter that goes through each company you've worked for: what you achieved (with numbers) and exactly what YOU did to make it happen
- Two or three references, ideally managers you reported to directly
Before you apply
Applying takes about a minute. These four things decide how fast it moves after that.
Your profile is current
It's what we read first. Occupations, seniority and locations matter more than a long history.
Two examples you can talk through
Not a portfolio — just two pieces of work where you can explain the decisions and what you'd change.
A number in mind
What you're on now and what would make you move. We negotiate better when we know both.
Your notice period
Employers plan around it, and it's the question that stalls offers most often.
Once you apply, someone reads it and calls you before anything reaches the employer — usually within two working days.
