Paid Media Specialist
omghired azPhoenix (AZ)
Paid Media Specialist
Posted yesterday
omghired azPhoenix (AZ)
SENIORITY
Senior
About the role
ORourke Media Group is looking for an experienced Paid Media Specialist to join our growingdigital team. The ideal candidate will have hands-on experience launching and managing paidmedia campaigns across multiple platforms, with a focus on Google, Meta(Facebook/Instagram), SEO, and other key digital channels. This role is a great opportunity for someone who wants to sharpen their skills across multipleplatforms and work directly with clients in a fast-paced, team-oriented environment.
Responsibilities:
Build, launch, and manage SEM, targeted display, paid social, and video campaigns.
Enable and maintain campaign tracking.
Monitor and analyze campaign performance; proactively recommend and implement optimizations.
Collaborate closely with Digital Fulfillment and Sales teams to deliver on client expectations.
Communicate monthly performance metrics and campaign insights to Sales and clients.
Stay current on best practices, platform updates, and emerging trends in paid media.
Qualifications:
Bachelors degree in marketing, advertising, communications, or related field.
Minimum 2 years of experience executing paid media campaigns (Google, Meta/FB experience required).Proven ability to launch, optimize, and scale campaigns across multiple platforms.
Google Ads Certification (or ability to obtain within 90 days).Experience with campaign tracking tools (Google Tag Manager, Meta Pixel, Google Analytics, CallRail, SEMRush).Client-facing communication experience and ability to explain performance results.
High attention to detail with the ability to deliver accurate work in a fast-paced environment.
Experience running campaigns across multiple industries is a plus.
Familiarity with local SEO, Google Business Profile optimization, and visibility in AI search results (ChatGPT, Gemini, AI Overviews).
Compensation & Benefits:
- Full benefits: medical, dental, vision, PTO, 401(k) savings plan
- Room to grow we promote from within
- Remote position
About the Company:
ORourke Media Group is a family-owned, diversified media company that was formed in 2018. Originally just a holding company that owned a few newspapers, ORourke Media Group (OMG) has established itself as an industry-leading, digital media company comprising a cutting edge digital agency and an impressive group of award-winning, hyper-local print newspapers and niche magazines. OMG now operates in nine states, 46 markets with 65 publications and hyper-local websites.recblid enzztzs2jy7oecigdwk6j5cn2ptfp6
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