Overview:
Join Microchip’s Aerospace & Defense team as a Principal Engineer-Marketing to shape advanced semiconductor product strategy and lifecycle. You will collaborate cross-functionally to deliver differentiated products and credible technical value, driving customer adoption and design-wins. This role offers impact across product, market, and lifecycle directions within an established domain, aligned with a globally trusted organization. You will work on high-impact decisions and evidence-based strategies that influence critical product success. A meaningful hook is the opportunity to influence market-leading semiconductor solutions in a diverse, growth-oriented environment.
Responsibilities:
Define product, market, application, customer, positioning, validation, launch, and lifecycle strategy within an approved product domain Translate market, customer, technology, competitive, quality, supply, and business needs into scalable product requirements and roadmap recommendations Architect advanced evaluation, demonstration, validation, technical-content, customer-engagement, and design-win approaches Guide complex tradeoffs involving functionality, performance, ecosystem, customer value, differentiation, cost, supply, risk, investment, and schedule Lead critical cross-functional customer and product investigations and drive evidence-based closure Establish technical standards, product-claim evidence, review practices, market intelligence, and methodology improvements within the approved domain Influence design, applications, sales, product, quality, operations, finance, communications, customer, and leadership decisions through decision-ready evidence Provide principal-level technical guidance; organizational product strategy and final commercial authority require explicit approval
Key requirements:
Bachelor’s degree in Electrical Engineering, Electronics Engineering, Computer Engineering, Computer Science, Business, Marketing, or a related field with 10+ years of relevant experience in semiconductor product marketing, applications engineering, product management, technical marketing, customer or field support, market analysis, product validation, launch, or related experience demonstrated analytical thinking, product and market judgment, technical problem solving, customer orientation, data analysis, technical communication, cross-functional collaboration, quality focus analytical thinking cross-functional collaboration customer orientation semiconductor product marketing applications engineering product management