Senior Media Planner
24 seven talentSpringfield (MA)
$75,000–$100,000
Apply (opens in a new tab)Senior Media Planner
Posted 5 days ago
24 seven talentSpringfield (MA)
SENIORITY
Manager
SALARY
$75,000–$100,000
About the role
Our client, a full-service digital marketing agency, is seeking a Senior Media Planner to join their team on a full-time basis. This is a hands-on, digital-first planning role supporting a large tourism account, with additional exposure to clients across tourism, technology, and consumer verticals. This person will take approved media strategies and turn them into fully executable plans - owning channel mix, budgets, flighting, flowcharts, materials, and ongoing reconciliation across digital and traditional media. The ideal candidate is highly detail-oriented, comfortable managing significant budgets independently, and has experience negotiating directly with media vendors.
Type: Full-Time, Salaried
Location:
Hybrid onsite Monday/Wednesday for candidates within 60 miles of downtown Chicago; fully remote candidates may be considered in IL, FL, GA, IN, MI, MN, NV, SD, or TN.
Salary:
$75,000–$100,000 DOEResponsibilitiesBuild and own multi-channel media plans, translating approved strategies into detailed budgets, flowcharts, flighting, and campaign plans Plan across digital and traditional channels including paid social, programmatic, CTV, streaming audio, OLV, publisher direct, print, OOH, broadcast, and airport media Own working media budgets from initial allocation through revisions, pacing, authorizations, invoicing, and final reconciliation Maintain highly accurate budget trackers and flowcharts, adjusting monthly allocations to align with approved plans Review and approve media invoices, proof of performance, and associated documentation for accuracy Negotiate annual vendor contracts across traditional media channels including OOH, broadcast, and airport placements Request and evaluate vendor performance metrics for custom media placements Manage media specifications, creative calendars, materials tracking, tagging, and trafficking requirements Partner closely with creative, strategy, analytics, account, and project management teams to keep deliverables, timelines, and budgets aligned Handle ongoing client requests, media POVs, plan revisions, and optimization needs Independently manage multiple accounts, deadlines, and priorities while knowing when to escalate issues to senior leadership
Qualifications:
- 4+ years of media planning experience, with a strong emphasis on digital media
- Demonstrated hands-on experience personally building media plans, flowcharts, budgets, and flighting from approved strategy
- Strong financial accountability with experience owning budget pacing, revisions, media authorizations, invoice approvals, and reconciliation
- Direct experience independently negotiating vendor contracts; OOH, broadcast, airport, or similar traditional media experience strongly preferred
- Advanced Excel skills with the ability to independently build and manage complex budget trackers, flowcharts, and reconciliation documents
- Experience planning across multiple digital and traditional media channels
- Strong working knowledge of paid social platforms and digital media ecosystems
- Experience with Strata, Mediaocean, or a similar media planning platform is a plus
- Tourism, travel, destination marketing, or other multi-market account experience is highly preferred
- Exceptional attention to detail and comfort working with complex budgets and financial data
- Proven ability to independently manage multiple accounts, deadlines, and workstreams without sacrificing accuracy
- Strong cross-functional communication and collaboration skills
Before you apply
Applying takes about a minute. These four things decide how fast it moves after that.
Your profile is current
It's what we read first. Occupations, seniority and locations matter more than a long history.
Two examples you can talk through
Not a portfolio — just two pieces of work where you can explain the decisions and what you'd change.
A number in mind
What you're on now and what would make you move. We negotiate better when we know both.
Your notice period
Employers plan around it, and it's the question that stalls offers most often.
Once you apply, someone reads it and calls you before anything reaches the employer — usually within two working days.