Senior Manager, Experiential Events & Partnerships
abacus groupBrooklyn (NY)
Senior Manager, Experiential Events & Partnerships
Posted 9 days ago
abacus groupBrooklyn (NY)
SENIORITY
Senior
About the role
Our client is a established corporation seeking a hands-on Events Producer to join its Downtown, NYC location.
Summary:
Seeking a hands-on events and experiential marketing professional to lead programming, brand activations, etc. The role combines creative planning with detailed execution, bringing public events, private experiences, and brand partnerships to life in collaboration with the marketing team and an external agency.
Key Responsibilities:
Partner with the Head of Marketing and external agency to plan and produce public programming, retail activations, private events, and brand partnerships that support business objectives.
Own event timelines, production logistics, vendor contracts, budgets, spend tracking, and post-event reconciliation across multiple concurrent programs.
Serve as the primary liaison for internal stakeholders, agency partners, vendors, tenants, and participating brands, maintaining clear communication throughout each project.
Lead on-site execution, coordinate event teams, anticipate guest and stakeholder needs, and resolve issues as they arise.
Develop thoughtful guest and tenant experiences, including invitations, registration, event communications, and hospitality details.
Coordinate creative and marketing deliverables with agency and internal teams to support event promotion and audience engagement.
Manage event permitting and licensing requirements, serving as the primary contact with relevant public authorities.
Evaluate inbound third-party event inquiries, identify revenue-generating and engagement opportunities, and coordinate agency handoffs.
Assess event results, prepare stakeholder recaps, and apply feedback and industry trends to improve future programming.
Qualifications:
- 5-10+ years of relevant experience in event production, experiential marketing, hospitality, or brand activations; agency experience is particularly relevant.
- Experience delivering large-scale events and managing multiple stakeholders, vendors, budgets, and competing deadlines.
- Strong client relationship skills and the ability to communicate confidently with senior executives, partners, and guests.
- Hands-on experience with vendor negotiations, event operations, and team coordination
- Excellent organization, attention to detail, creative judgment, and problem-solving skills in live event environments.
- Experience supporting brand partnerships or sponsorship activations; knowledge of NYC permitting and public agency processes is preferred.
Job ID: 48233
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