Email Marketing Specialist

Posted yesterday

interdent serviceEl Segundo (CA)

SENIORITY

Senior

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About the role

Overview: We are seeking a dedicated and creative individual to join our marketing team. This position is vital for enhancing our email communication strategies and engaging our audience effectively. The ideal candidate will possess a strong understanding of email marketing best practices and demonstrate a passion for driving results through innovative campaigns.
Key Responsibilities: Develop and execute email marketing campaigns to drive engagement and conversions. Analyse campaign performance metrics and provide insights for continuous improvement. Segment email lists based on user behaviour and preferences for targeted messaging. Collaborate with the content team to create compelling email copy and design. Ensure compliance with email marketing regulations and best practices.
Requirements: Proven experience in email marketing or a similar role. Strong knowledge of email marketing platforms and analytics tools. Excellent written communication skills with attention to detail. Ability to work independently and manage multiple projects simultaneously. Familiarity with A/B testing methodologies and techniques.
Nice to have: Experience with HTML and CSS for email design. Knowledge of marketing automation tools. Understanding of SEO principles.

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