VP/Director of Marketing, West
audiomackSavannah (GA)
$150,000–$220,000
Apply (opens in a new tab)VP/Director of Marketing, West
Posted 3 days ago
audiomackSavannah (GA)
SENIORITY
Manager
SALARY
$150,000–$220,000
About the role
VP/Director of Marketing, WestNorth America, Central America & South America
Role Overview:
Audiomack is seeking a strategic, culturally connected marketing leader to drive listener growth, artist acquisition, and business development across North America, Central America, and South America. This person will develop and execute regional strategies that grow Audiomack’s audience, strengthen its position in key music markets, and increase adoption of its listener and artist-facing products. The ideal candidate combines strong marketing instincts with business development experience, an understanding of music culture, and the ability to turn partnerships and creative ideas into measurable business results. Working closely with Audiomack’s marketing, curation, content, and product teams, the Director will identify regional growth opportunities and lead initiatives that expand Audiomack’s reach, deepen audience engagement, and create lasting value for the platform.
Key Responsibilities
Regional Marketing & Growth:
- Develop and execute marketing strategies that grow listeners, acquire artists, increase engagement, and strengthen Audiomack’s brand across the region.
- Identify market trends, audience insights, and competitive opportunities to inform regional priorities and campaigns.
- Drive awareness and adoption of Audiomack’s products, including Pro, Plus, and Boost
- Develop marketing plans that connect brand awareness and cultural relevance to measurable business outcomes.
- Team Leadership & Regional Execution
- Lead and manage regional marketing teams
- Establish clear priorities, responsibilities, and goals to ensure regional initiatives align with Audiomack’s broader marketing and growth objectives.
- Coordinate execution across markets and departments internally, ensuring teams and external partners work effectively toward shared goals.
- Support team development, provide direction and feedback, and foster accountability for results.
- Identify opportunities to improve team processes, collaboration, and execution across the region.
Partnerships & Business Development:
Identify and develop strategic partnerships with artists, labels, brands, agencies, promoters, festivals, media companies, influencers, and music communities.
Build relationships with the people and organizations shaping regional music culture, creating opportunities for audience growth, artist acquisition, and commercial partnerships.
Evaluate new business opportunities and develop initiatives that expand Audiomack’s reach, revenue potential, and presence in key markets.
Campaigns, Media & Content:
Develop and oversee integrated marketing campaigns across paid media, social media, influencer marketing, events, and other relevant channels.
Manage external agencies and partners to extend marketing capabilities, optimize budgets, and deliver effective campaigns.
Collaborate with content, social, and curation teams to highlight Audiomack’s strengths in music discovery, human curation, engaged listeners, and trendsetting communities.
Identify opportunities to promote Audiomack’s original content, artist programming, and regional music scenes to new and existing audiences.
Insights & Performance:
Use audience research, competitive analysis, and analytics tools to identify growth opportunities and measure performance.
Establish clear objectives and KPIs for marketing initiatives, using results to improve campaign effectiveness and resource allocation.
Communicate regional performance, market developments, and strategic recommendations to Audiomack leadership.
Qualifications:
- Experience in marketing, growth, partnerships, or business development within music, entertainment, digital media, consumer technology, or a related industry.
- Demonstrated ability to develop and execute strategies that drive audience growth, brand awareness, or business results.
- Strong understanding of the music industry, digital streaming, and the cultural communities shaping regional music markets.
- Experience building partnerships, managing external agencies, and leading marketing campaigns.
- Strong commercial instincts, analytical skills, and the ability to translate insights into actionable strategies.
- Excellent communication, relationship-building, and project management skills.
- Ability to operate strategically while remaining hands-on in a lean, fast-moving organization.
- Familiarity with North American, Central American, and South American markets. Spanish and/or Portuguese proficiency is a plus.5+ years of experience Measures of Success
- Growth in active listeners, artist acquisition, and engagement across the region.
- Increased adoption of Audiomack’s listener and artist-facing products.
- Partnerships that generate measurable audience growth, artist participation, brand exposure, or commercial value.
- Effective marketing campaigns with clear objectives and measurable results.
- Stronger brand awareness and deeper connections with regional music communities.
- The salary range for this role is $150,000–$220,000 USD. Actual compensation packages within that range are based on a wide array of factors unique to each candidate, including but not limited to skill set, years and depth of experience, certifications, and specific location.
Audiomack provides and promotes equal opportunity employment, compensation, and other terms and conditions of employment without unlawfully discriminating against applicants, candidates or employees on the basis of age, gender, race, color, religion, sexual orientation, disability, national origin, veteran/military service or any other labor category protected by law.
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