AE - Jacksonville/Tampa/Orlando - Cannabis & Agriculture Exp

Posted yesterday

hs blockercorpBay Pines (FL)

Sales Representatives, Wholesale and Manufacturing, Except Technical and Scientific Products Tobacco Product and Electronic Cigarette Merchant Wholesalers

SENIORITY

Senior

SALARY

$65,000 - $90,000 per year

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About the role

Account Executive Southeast RegionThe Account Executive Southeast Region is a territory-owning commercial sales professional responsible for building and growing a portfolio of licensed commercial cannabis cultivation accounts across the Southeast region. This role is the revenue engine of Elevated's Southeast market entry activating existing operator relationships, winning new accounts, and serving as the ground-level expert on the Southeast cultivation landscape. The Account Executive operates with the full backing of locally stocked inventory in Jacksonville, enabling rapid fulfillment and credible, responsive service from day one. Success in this role demands cultivation fluency, deep operator relationships, and the ability to match the right product to each customer's grow style, system, and compliance requirements.

Key Responsibilities:

Own and grow the Southeast territory end-to-end: MSOs, independent cultivators, and new licensees all in scope
Manage an active portfolio of commercial cannabis cultivation accounts with regular cadence outreach and on-site engagement
Develop new business through existing Southeast cultivation relationships and targeted outreach to licensed MMTCsBuild and maintain a qualified pipeline target 510 active accounts within 60 days of hire
Conduct on-site visits with head growers and cultivation directors to understand programs, system types, and supply needs
Recommend the right products for each customer's grow style, substrate selection, IPM program, and Southeast-specific environmental challenges
Serve as a credible cultivation resource able to speak knowledgeably about rockwool, coco, biological and chemical IPM, and commercial consumables
Represent the brand at regional cannabis industry events, industry meetups, and relevant trade shows
Collaborate with the Jacksonville 3PL warehouse to ensure accurate, timely order fulfillment for all Southeast accounts
Feed demand signals back to procurement and operations to inform Phase 2 SKU expansion and inventory planning
Confirm inbound logistics accuracy and escalate any fulfillment or supply issues that risk customer commitments
Maintain an accurate, up-to-date CRM record of all prospect and account activity contacts, visit notes, pipeline stage, and next actions
Provide regular territory updates including pipeline value, win/loss trends, competitive intelligence, and SKU demand signals
Track ramp progress against 30/60/90-day milestones and provide accurate revenue forecasts
Key Performance Indicators (KPIs)
Accounts in active pipeline by day 60: ? 5 qualified accounts
First Southeast-warehouse-fulfilled orders closed by day 90 Monthly new account acquisition rate: ? 2 new accounts per month post-ramp
Portfolio revenue growth quarter-over-quarter: ? 15%Gross margin per order: prioritize HBX and Vidawool SKUs over commodity alternativesCRM activity compliance: 100% of visits and interactions logged within 24 hours
Customer retention rate: ? 85% of accounts active on a recurring basis
On-site visit cadence: minimum monthly touchpoint for top-tier accounts
Key Challenges
Building a self-sufficient territory from the ground up in a competitive Southeast market where incumbent relationships with Hawthorne, Sun Gro, and regional distributors are already established
Navigating the diversity of the Southeast operator landscape from large multi-site MSOs requiring structured procurement processes to independent growers who operate on relationship and trust
Operating in a new-entrant capacity without an established brand footprint across the Southeast, requiring the AE to lead with cultivation credibility and product knowledge rather than name recognition
Managing a geographically broad territory (across the Southeast multi-state territory) while maintaining consistent on-site visit cadence and responsive account service
Converting pipeline relationships built on goodwill into formal, contract-backed purchasing commitments within the 6090 day ramp window
Job Knowledge, Skills & Experience 37+ years working in or selling into commercial cannabis cultivation across the Southeast; demonstrated knowledge of Florida, Georgia, Tennessee, and/or other Southern state operator landscapes
Existing relationships with head growers, cultivation directors, or procurement contacts at licensed Southeast cultivation operations this is the highest-weighted qualification
Hands-on cultivation knowledge: substrate selection, IPM programs, environmental controls, and Southeast-specific growing challenges (humidity, mold/mildew pressure, heat management)
Familiarity with product categories including rockwool and coco growing media, biological and chemical IPM, and commercial PPE/consumables
Proven track record of territory ownership building, managing, and growing a book of accounts with minimal supervision
Experience with CRM platforms and sales pipeline management
Based in Florida; Jacksonville, Orlando, or Tampa preferred for coverage of the Southeast territory
Self-directed with the ability to operate effectively in a new-market, early-stage territory without extensive internal support infrastructure
Valid driver's license; regular travel to customer sites required mileage reimbursed

Compensation

Base Salary: $65,000-$90,000 annually, commensurate with experience and existing book of business Commission on gross margin structured to reward selling the right products, not just volume6090 day ramp period with full base support while accounts are formalized Mileage reimbursement for customer site travel Cell phone stipend

Benefits:

Comprehensive health, dental, and vision insurance 401(k) plan with company match
Paid time off and holidays
Professional development and training opportunities
Flexible work schedule and remote work options

In addition to the responsibilities listed above, the employee may be asked to perform other duties as assigned by management.

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