We’re seeking a skilled Apparel Graphic Design & Marketing Specialist to support our marketing initiatives through creative and visually compelling design. This position plays a key role in shaping our sales and marketing strategies, developing brand identity and engaging content across digital and print channels. The ideal candidate is a skilled artist with a passion for clothing and the businesses and tourism destinations we serve.
Key Responsibilities:
Design and produce marketing materials, including digital and print catalogs, email campaigns, brochures, social media graphics, flyers, and presentations Collaborate with the T.R. McTaggart sales, service, design and operations team to create content aligned with sales and marketing goals and brand standards Support preparation of production artwork by the art and design team Develop original and innovative graphics for apparel products Ensure designs look good on various apparel types and sizes, preparing them for production Stay updated on current trends in apparel graphics, color palettes and decoration techniques Contribute creative ideas during team brainstorming sessions and marketing strategy discussions. Align on existing brand strategy and build upon that foundation Ensure timely delivery of creative projects while managing multiple priorities
Qualifications:
Minimum 2 years of professional experience in a graphic design or marketing role Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign); Corel experience a plus; Canva or Figma a plus Ability to create visually appealing and cohesive designs Strong understanding of visual storytelling, branding, and layout design Excellent organizational skills and attention to detail Ability to work independently and as part of a team Preferred Skills Experience with video editing and basic animation Knowledge of screen-printing, embroidery and other apparel decoration methods Familiarity with content management systems, email management systems, and social media platforms Bachelor's degree preferred but not required
