Data Scientist, Marketing
About the role
- Design incrementality tests (geo, audience, and conversion lift) with channel owners, and use the results to move budget and calibrate attribution, not just to fill a slide
- Stand up and maintain our media-mix model, and pair it with test results to answer the big allocation questions: which channels to scale, which to cut, and where we're hitting saturation
- Own the quality of the predictive LTV signal we send to Meta, Google, and the other networks: validate it against realized revenue, catch drift and breakage early, and partner with Data and Engineering to improve it
- Keep pipeline source and campaign attribution separate and clean, so self-reported source, promo codes, click-based attribution, and CRM pipeline each answer their own question without double counting revenue
- You have strong SQL and python skills and are comfortable building both data pipelines and predictive models
- You've run hold-out or incrementality tests and worked with MMM and attribution models in production, and you know the limitations of each
- You understand how ad platforms report, optimize, and ingest conversion signals, and you don't take platform-reported numbers at face value
- You communicate clearly with channel managers, Finance, and leadership, and you're honest about what the data does and doesn't support
- You're self-directed, comfortable owning ambiguous problems end to end
Before you apply
Applying takes about a minute. These four things decide how fast it moves after that.
Your profile is current
It's what we read first. Occupations, seniority and locations matter more than a long history.
Two examples you can talk through
Not a portfolio — just two pieces of work where you can explain the decisions and what you'd change.
A number in mind
What you're on now and what would make you move. We negotiate better when we know both.
Your notice period
Employers plan around it, and it's the question that stalls offers most often.
Once you apply, someone reads it and calls you before anything reaches the employer — usually within two working days.
