Director, Omnichannel & Marketing Capabilities/AI

Posted yesterday

kiniksa pharmaceuticalsSomerville (MA)

Marketing ManagersAdvertising Agencies

SENIORITY

Manager

SALARY

$230k–$240k

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About the role

Overview In this role you drive Kiniksa’s omnichannel and marketing technology capabilities to propel data-informed, automated, and scalable campaigns. You will lead the omnichannel roadmap, working with Brand Marketing, Commercial Operations, and IT to translate vision into practice. You’ll evaluate AI and Martech solutions to boost execution excellence while hands-on managing Salesforce Marketing Cloud and Drupal-based platforms. This is a high-visibility role in a fast-growing company with a strong bias toward delivery and cross-functional collaboration. Compensation / Benefitsonsite four days per week with one remote daycompetitive salary ($230k–$240k)opportunity to influence digital strategy in a growing companyequal opportunity employercollaborative, cross-functional environment Responsibilities Own the omnichannel capability roadmap and translate business requirements into technical designs Serve as the primary liaison between brand marketing and IT to prioritize features, connectors, and integrations Evaluate and recommend new tools and AI solutions to enhance campaigns Hands-on ownership of Mar Tech platforms (Salesforce Marketing Cloud, Journey Builder, Email Studio, Automation Studio; Acquia Site Studio)Lead development of content reuse strategies using DAM and CMS capabilities Oversee end-to-end technical production for each platform Establish and enforce governance standards and data privacy compliance within platforms Manage external vendors to meet quality and security standards Create and maintain technical documentation (playbooks, data dictionaries, process flows) to support knowledge transfer Key requirementsBS degree; MBA or advanced degree preferred 10+ years in digital transformation, digital marketing operations, and Martech strategy Life sciences or healthcare experience preferred Hands-on SFMC experience (Journey Builder, Email Studio, Automation Studio)Proven track record of building and scaling Martech roadmaps Ability to drive projects to completion independently Strong problem-solving, collaboration, and change leadership Excellent organizational skills in fast-paced environmentscollaborativecuriousempathetic Salesforce Marketing Cloud (Journey Builder, Email Studio, Automation Studio)Acquia Site Studio / DrupalDAM and CMS capabilities

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