Vice President of Sales

Key Responsibilities: Develop and execute the company’s overall sales strategy to achieve profitable revenue and market share growth. Lead, mentor, coach, and develop a high-performing multi-state sales organization. Recruit, retain, and develop top sales talent while fostering a culture of accountability and performance. Personally manage key strategic accounts and participate in major fleet sales opportunities. Build and maintain executive-level relationships with customers, national fleets, leasing companies, and transportation organizations. Collaborate closely with OEM manufacturers and supplier partners to strengthen relationships and maximize sales opportunities. Establish sales objectives, performance metrics, forecasting, and reporting processes. Ensure effective management of territory assignments, lead distribution, customer accounts, and inventory allocation across multiple markets. Adapt pricing and sales strategies to align with regional market conditions and competitive landscapes. Partner with operations, finance, service, and executive leadership to ensure alignment on company objectives. Identify opportunities for expansion into new geographic markets and support acquisition and growth initiatives. Utilize CRM tools and sales analytics to improve pipeline visibility, forecasting accuracy, and overall sales effectiveness. Travel regularly throughout the dealership’s operating territory to support customers, sales teams, and strategic initiatives.

Qualifications: 10+ years of experience within the commercial trailer, heavy-duty truck, transportation equipment, or related industry. Minimum of 5 years in sales leadership or executive sales management. Demonstrated success leading multi-location or multi-state sales organizations. Proven track record of driving profitable revenue growth. Experience recruiting, coaching, and developing high-performing sales teams. Strong history of closing large, complex fleet and national account transactions. Experience working directly with OEM manufacturers and supplier partners. Strong understanding of regional pricing strategies and competitive market dynamics. Experience managing sales territories, account assignments, lead distribution, and inventory allocation. Proficiency using CRM systems to manage pipelines, forecasting, and sales performance. Excellent executive communication, negotiation, and relationship-building skills. Willingness and ability to travel throughout the assigned territory on a regular basis.