Marketing Specialist
trajan scientific medicalLouisville (KY)
About the role
Trajan's vision 'Science that benefits people' is a commitment to enrich the wellbeing of a growing number of communities by having an impact on human health. Our vision at Trajan is to improve personal well-being and safety through scientific instruments and solutions. Our goal is to generate added value through collaboration with like-minded people, the development of analytical technologies and business relationships in order to provide innovative solutions to the world. We pursue opportunities not based on ‘numbers,’ but by finding out where we as Trajan can make a difference. Impact and purpose are synonymous with ‘doing good’ for the benefit of people. This is how Trajan lives its values. Trajan is a publicly traded company (ASX:TRJ) in the global life sciences industry, engaged in research, development, manufacturing and commercial activities. Trajan has a global workforce with operations in Australia, Europe, the US and Asia. To find out more about our company visit www.trajanscimed.com. We are seeking a creative, customer-focused Marketing Specialist to plan and deliver integrated marketing campaigns that support strategic priorities and business growth. In this role, you will turn customer and market insights into compelling value propositions, messaging, and campaign assets; partner with internal teams and creative specialists; and use performance data to continuously improve marketing activities.
What You Will Do:
Plan and execute customer-focused marketing campaigns across relevant channels. Contribute to marketing and broader strategic planning. Engage with customers and internal teams to capture the Voice of the Customer and understand customer pain points. Translate customer and market insights into marketing opportunities, value propositions, messaging, and campaigns. Work closely with customer-facing staff to identify opportunities. Collaborate with designers and creative partners to develop engaging campaign assets and customer communications. Bring creative ideas and fresh thinking to marketing initiatives. Monitor campaign performance and use insights to improve future activities. Build knowledge of our customers, chromatography products, applications and market. Assist with event planning and execution
What You Will Bring
Education:
Bachelor’s degree in Marketing or a related field required. Master’s degree in Marketing preferred.
Qualifications: At least two years of experience in a marketing role.
Skills and Abilities:
Strong communication, organizational, and stakeholder management skills. Strategic, customer-centric mindset. Creativity and confidence to share ideas and contribute to discussions. Positive, collaborative, and proactive approach. Willingness to learn technical products and understand customer applications. Experience using CRM platforms for campaign management. Basic Adobe Creative Suite skills, including the ability to make minor artwork and design adjustments when required.
Preferred Experience:
Sales, business development, or other customer-facing experience. Experience in scientific, analytical, laboratory, life sciences, or chromatography markets is beneficial but not essential.
Before you apply
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