Digital Content Producer
$20.00/Hr
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Posted today
SENIORITY
Senior
SALARY
$20.00/Hr
About the role
- Produce short-form videos, graphics, photos and infographics from broadcast reports, reporter assets and breaking news, primarily using Canva
- Monitor broadcast rundowns, AP Newsroom, Bloomberg, press releases, social media and other news sources to identify strong local, national, political and trending stories
- Work closely with digital producers, broadcast editors, anchors and field reporters to gather video, photos, audio and other assets
- Source additional visual material from Getty, AP Newsroom, Citizen, Bloomberg and other approved third-party sources
- Verify content and ensure all material meets station editorial standards, copyright requirements and media licensing rules
- Write sharp, engaging social copy and headlines tailored to each platform
- Publish and schedule content using Sprinklr across Instagram, TikTok, Facebook, YouTube, X, LinkedIn, Snapchat and Threads
- Apply accurate photo, video and source credits
- Respond quickly to breaking news and changing newsroom priorities
- Identify opportunities to turn reporter coverage into stronger social and digital content
- Write and publish web stories when appropriate, including content supporting newsletters and other digital initiatives
- Contribute ideas for recurring social franchises, original video and new ways to grow audience and engagement Qualifications More About You:
- Desired Characteristics:
- Experience using Canva for social video and graphics
- Experience with Sprinklr or similar social publishing tools
- Familiarity with AP Newsroom, Bloomberg, Getty, Citizen and other newsroom content sources
- Experience working in a broadcast, digital or breaking-news newsroom
- Understanding of social media analytics and how performance can help guide editorial decisions
- Experience publishing stories in a digital content management system
- Strong instinct for trending, visual and highly shareable stories
- Willingness to experiment with new formats and platforms
- Genuine interest in how younger audiences discover and consume news
- Curiosity, creativity and a desire to help build something that is still evolving
- Required & Preferred:
- Strong news judgment and a commitment to accuracy, verification and journalistic standards
- Experience creating short-form video and visual content for platforms including TikTok, Instagram Reels and YouTube ShortsStrong writing and copywriting skills, including the ability to quickly identify the strongest hook in a story
- A strong understanding of major social platforms and what works on each one
- Ability to work quickly and calmly in a fast-paced breaking-news environment
- Strong communication and collaboration skills
- Knowledge of New York City, the Tri-State area, major national news, politics, culture and current events
- Understanding of copyright, asset licensing and proper attribution
- Ability to work independently while collaborating closely with a larger newsroom
Before you apply
Applying takes about a minute. These four things decide how fast it moves after that.
Your profile is current
It's what we read first. Occupations, seniority and locations matter more than a long history.
Two examples you can talk through
Not a portfolio — just two pieces of work where you can explain the decisions and what you'd change.
A number in mind
What you're on now and what would make you move. We negotiate better when we know both.
Your notice period
Employers plan around it, and it's the question that stalls offers most often.
Once you apply, someone reads it and calls you before anything reaches the employer — usually within two working days.
