UX Content Strategist
synergy interactiveNew York (NY)
About the role
Get AI-powered advice on this job and more exclusive features. Direct message the job poster from Synergy Interactive Responsibilities: Develop scalable, enterprise-level content strategies that align with brand voice and business objectives. Conduct content audits, gap analyses, and competitive research to drive strategy decisions. Define content models, taxonomies, and information architecture to enhance user experience and findability. Collaborate closely with UX, design, and development teams to create content-driven experiences. Partner with SEO specialists to optimize content for search visibility using tools like SEMrush and Screaming Frog. Establish content governance frameworks, editorial guidelines, and workflows for long-term content management. Work directly with clients and stakeholders to ensure content aligns with business goals. Develop content migration strategies for website redesigns and CMS platform migrations. Utilize Google Analytics and user research to refine strategies and improve engagement.
Qualifications & Skills:
3-5 years of experience in UX content strategy, including developing and implementing complex content strategies. Proven expertise in information architecture, content modeling, and structured content approaches. Experience with common CMS platforms such as Adobe Experience Manager, Sitecore, WordPress, or Contentful. Proficiency with SEMrush, Screaming Frog, and AirTable for content auditing and organization. Familiarity with usability best practices and user research methodologies. Experience with website analytics platforms like Google Analytics and Hotjar. Ability to manage multiple projects simultaneously while meeting deadlines and budget constraints. A strong portfolio showcasing UX-focused content strategy work across multiple industries. Seniority Level Mid-Senior level Employment Type Contract Job Function Strategy/Planning, Advertising, and Writing/Editing Industries IT Services and IT Consulting, Advertising Services, and Software Development
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