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Senior Vice President, Marketing & New Product Strategy

Posted yesterday

confidentialCoatesville (PA)

SENIORITY

Manager

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About the role

Senior Vice President, Marketing & New Product Strategy
About the Company: Innovative pharmaceutical company specializing in needle-free epinephrine & intranasal spray products Industry Pharmaceuticals Type Public Company Employees 51-200 Categories Pharmaceuticals Manufacturing Biotechnology Health Care Medical Devices Research & Innovation Patient Management Academic Research Medicine Chemical Products Specialtiesallergy life changing therapies neffy epinephrine nasal spray nasal spray epinephrine anaphylaxis treatment and type 1 allergic reactions
About the Role: The Company is seeking a senior commercial leader to set and deliver marketing and new product strategy across its current and future portfolio. The role leads brand strategy and execution, integrated planning for development assets, external supply partnerships, and public relations and advocacy. Responsibilities include shaping product positioning and launch plans, coordinating cross-functional teams and milestones, assessing market opportunities, and informing portfolio and business development decisions. The leader will also manage budgets, build a high-performing team, and ensure commercial and communications activities meet applicable requirements. Candidates should have a bachelor’s degree, preferably in business or life sciences; an MBA or advanced scientific degree is preferred. A minimum of 20 years of pharmaceutical or biotechnology experience, including at least 10 years in progressive marketing leadership, is required. Applicants should bring a strong record in brand performance, product launches, new product planning, and cross-functional development leadership, along with experience working with external partners. Expertise in drug development, market assessment, payer dynamics, reimbursement, and healthcare-provider marketing is important. Strong strategic judgment, communication, team leadership, and the ability to influence stakeholders and manage multiple priorities are essential. Hiring Manager Title Chief Commercial Officer FunctionsMarketing Product Management

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