Product Brand Designer

Posted yesterday

pumpkin intelligenceNew York (NY)
Graphic DesignersGraphic Design Services

SENIORITY

Senior

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About the role

Product Brand DesignerWe're looking for a Product Brand Designer to shape how White Circle looks and feels across our website, product, and brand. You'll design landing pages, build visual systems, create graphics and illustrations, and explore motion, 3D, and other ways to make the brand feel alive.White Circle is an AI Safety company building the safety, reliability, and optimization layer for AI systems. At the core of our platform are policies – simple natural-language rules that define what an AI model should and shouldn't do. We automatically test, enforce, and continuously improve these policies at scale.We've raised $11M from top funds, founders, and senior leaders at OpenAI, Anthropic, HuggingFace, Mistral, DeepMind, Datadog, Sentry, and othersWe process over one hundred million API calls every monthWe fine-tune and train our own LLMs so they run faster and cheaper than any open or proprietary modelWe're a small, highly focused team. If you want to work deeply on hard problems, see your work ship to production quickly, and influence how AI safety is actually built – you're the one we need.What You'll DoDesign landing pages from the first idea to polished, responsive final designsDevelop visual languages, patterns, graphic systems, and illustrations that can be used across the website and productHelp evolve the White Circle brand and turn it into something people recognise across different surfacesBring brand ideas into the product, and find ways for the product itself to express the brandCreate concepts for motion, interactions, animations, and other dynamic experiencesDesign visuals for launches, campaigns, social, events, and other brand momentsExplore new visual directions and turn rough ideas into strong creative conceptsWork closely with product, engineering, and research teams to make sure ideas actually make it into the productMove comfortably between concept, art direction, and pixel-level executionYou'll Fit In IfYou have a strong portfolio across brand and digital design, especially webYou have excellent visual taste and care deeply about typography, composition, layout, and detailsYou know how to design for the web and understand responsive layouts beyond just designing desktop screensYou're comfortable creating graphics and illustrations and experimenting with different visual stylesYou understand motion and can think about how a static visual idea could move and behaveYou can take a project from a rough concept to a polished final result without needing every step defined for youYou're curious about technology, AI, and what's happening at the intersection of design and softwareYou communicate clearly, work independently, and move quicklyA big plusMotion design skillsExperience with 3DCreative coding or generative designAbility to prototype ideas in codeWhy White CircleSmall team that moves fastNo corporate, no politicsMeaningful equity packagePaid time off in line with your local regulations, no matter where you work fromAll the hardware, subscriptions, tools, and services you needTeam off-sites twice a year: we've recently been to the Alps and to Saint-TropezProcessIntro callDesign take-home taskInterview with Head of Design, ElenaFinal interview with CEO, DenisPlease submit your application in English

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