National Key Account Director - Foodservice
National Key Account Director - Foodservice
Posted 14 days ago
SENIORITY
Manager
About the role
- Strategic account development
- Develop and implement account plans for strategic groups, chains, and multi-state operators across North America.
- Identify growth opportunities within existing customers and convert new business opportunities into sustainable partnerships.
- Build and execute customer strategies that support Farm Frites’ commercial and strategic objectives.
- Translate market, customer, and channel insights into actionable commercial plans.
- Group and chain business growth
- Develop Group/Chain business relationships and grow Farm Frites’ footprint within strategic operator networks.
- Manage commercial relationships with multi-state operator groups in a structured and proactive manner.
- Drive distribution, volume growth, and customer engagement across key strategic accounts.
- Support implementation and rollout of agreements, concepts, and activation initiatives across customer organizations.
- Relationship management
- Build, maintain, and strengthen relationships with key stakeholders at customer headquarters and operational levels.
- Navigate complex stakeholder environments, including procurement, operations, culinary, marketing, and leadership teams.
- Position Farm Frites as a trusted and professional business partner with a strong value proposition.
- Ensure consistent follow-up, responsiveness, and customer focus in all account interactions.
- Cross-functional alignment
- Work closely with the Commercial Director North America to align account priorities and commercial direction.
- Coordinate with internal stakeholders across sales, marketing, supply chain, finance, and category management.
- Ensure direct alignment with Head Office and International Key Account structures where relevant.
- Share customer developments, market intelligence, and commercial priorities with the wider organization.
- Commercial performance
- Deliver against agreed sales and margin targets.
- Manage pipeline, forecasting, and opportunity tracking with strong commercial discipline.
- Lead negotiations within the mandate and in line with the company strategy.
- Monitor account performance, identify risks, and take timely corrective action where needed.
- What you bring
- ExperienceBachelor’s degree in Business, Sales, Marketing, or a related field.
- Solid commercial experience in strategic account management, chain sales, foodservice, or QSR-related business.
- Proven experience in developing and managing complex customer relationships.
- Experience with Group, Chain, and/or Multi-State Operator accounts is highly preferred.
- Experience in foodservice, FMCG, potato products, or a related food category is a strong advantage.
- Strong commercial acumen with the ability to spot and convert growth opportunities.
- Skilled in account planning, relationship management, and strategic selling.
- Comfortable operating in complex multi-stakeholder customer environments.
- Strong negotiation and influencing skills.
- Able to work effectively in a regional and international matrix organization.
- Strong communication skills in English, both verbal and written.
- Structured, disciplined, and confident in managing multiple priorities.
- Personal profile
- Entrepreneurial and opportunity-driven.
- Strong relationship builder with credibility and presence.
- Self-starting and ownership-oriented.
- Resilient, pragmatic, and commercially sharp.
- Hands-on in execution, while able to think strategically.
- Energized by growth, customer contact, and business development.
Before you apply
Applying takes about a minute. These four things decide how fast it moves after that.
Your profile is current
It's what we read first. Occupations, seniority and locations matter more than a long history.
Two examples you can talk through
Not a portfolio — just two pieces of work where you can explain the decisions and what you'd change.
A number in mind
What you're on now and what would make you move. We negotiate better when we know both.
Your notice period
Employers plan around it, and it's the question that stalls offers most often.
Once you apply, someone reads it and calls you before anything reaches the employer — usually within two working days.
