Media Planning and Buying (Planning)_05
$75,000 - $85,000 per year
ApplyMedia Planning and Buying (Planning)_05
Posted yesterday
SENIORITY
Senior
SALARY
$75,000 - $85,000 per year
About the role
- Identify client challenges and implement strategies to meet them
- Develop tactical recommendations based on campaign strategies and designed to produce outstanding results
- Monitor day-to-day client activities and managed workloads to the established timelines
- Lead and/or participate in all pre-planning client meetings to gather input
- Use effective communication to present media plans to clients, and work with Planners and Analysts on their communication/presentation skills
- Develop and maintain effective relationships with media partners
- Stay on top of, and share knowledge with colleagues on, media trends and emerging media opportunities to encourage the best work possible
- Manage the work of Media Planners and Analysts by providing work direction and expertise
- Establish and maintain quality standards for group output to ensure continuity and consistency
- Lead and motivate employees through effective leadership techniques
- Collaborate with internal teams to create synergies across the entire campaign
- Bachelor's degree in Advertising, Marketing or related field.5-8 years of experience working in an agency media department or in-house media department
- Experience managing multiple clients in a variety of categories
- Digital and social planning experience required
- Exposure to planning all other media channels preferred
- Buying experience preferred
- Knowledge of and proficiency in computer accessed media tools and databases (e.g. Strata, Nielsen, Pathmatics, MRI Simmons, GCM, Meta, Google Adwords, Google Analytics, Talkwalker, or other similar tools)
- Knowledge and competency in Sharepoint, Excel, PowerPoint and Keynote
- Analytical and detail-oriented; looks beyond the "what" and thinks about "why"Skilled in expressing complicated information clearly and succinctly both in writing and verbally
- Skilled at organizing and prioritizing work
- Skilled at interpersonal relationships and ability to interact with individuals from all areas of the industry, both internally and externally
- Skilled with supervisory techniques
- Robust negotiation skills
- Ability to present complicated media plans in a simplified form to clients
- Ability to apply strategic planning skills to the media planning process
- Flexibility to problem-solve, work under pressure, and to effectively adapt to ongoing changes
- Success Factors:
Before you apply
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A number in mind
What you're on now and what would make you move. We negotiate better when we know both.
Your notice period
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Once you apply, someone reads it and calls you before anything reaches the employer — usually within two working days.
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