Performance Marketing Specialist
virtual vocationsNew York (NY)
About the role
To support a growing performance marketing team, the fully remote Performance Marketing Specialist will manage and optimize digital media campaigns across various channels, focusing on performance, delivery, and efficiency while leveraging data for actionable insights.
Key responsibilities:
Manage and optimize digital media campaigns across paid search, paid social, native, programmatic, and emerging channels
Monitor campaign performance and proactively identify opportunities for optimization and improvement
Develop and execute testing strategies and audience segmentation to enhance campaign effectiveness and scalabilityRequired qualifications 1-3 years of experience in performance marketing, paid media, or digital advertising
Hands-on experience with major advertising platforms such as Google Ads or Meta Ads Manager
Strong understanding of digital media fundamentals, including key performance metrics
Proficiency with Excel or Google Sheets, including data analysis and reporting
Familiarity with AI tools and workflow automation is strongly preferred
Before you apply
Applying takes about a minute. These four things decide how fast it moves after that.
Your profile is current
It's what we read first. Occupations, seniority and locations matter more than a long history.
Two examples you can talk through
Not a portfolio — just two pieces of work where you can explain the decisions and what you'd change.
A number in mind
What you're on now and what would make you move. We negotiate better when we know both.
Your notice period
Employers plan around it, and it's the question that stalls offers most often.
Once you apply, someone reads it and calls you before anything reaches the employer — usually within two working days.
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