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Mobile Marketing Manager

Posted today

intelliswiftSan Jose (CA)

SENIORITY

Manager

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About the role

Job-ID16713717Reference21-04421
Job Details: Work with team to build, optimize and manage various mobile messaging campaignsStrategize and plan ongoing push and in-app messaging testsCreate a test and learn library to be shared with internal stakeholders and managementFully understand the user acquisition funnel by analyzing, planning, and executing campaignsCollaborate with teams to review campaign performance and identify new opportunitiesProvide ongoing and adhoc reporting, analysis and optimization for all user acquisition campaignsManage app store optimizations across various teams to ensure all requirements are met before each app releaseManage ongoing app store optimization to sustain keyword rankings and organic growthIdentify growth opportunities across channels for mobile appsEnsure all existing product decks are up to date for stakeholdersThe successful candidate will also demonstrate the following abilities:4-6+ years of experience in app store optimization / user acquisition / performance marketingExperience working with analytics reporting on various platformsCreate and manage creative assets for mobile messaging campaignsMobile Marketing ManagerSkillsMust have prior mobile app experienceMobile push and in-app messaging (MoEngage experience is a plus)ASO (App store optimization) Mobile Monetization (Experience in forecasting is plus)

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