AI-Powered Global B2B Lifecycle Marketing Lead
cash appMillbrae (CA)
AI-Powered Global B2B Lifecycle Marketing Lead
Posted today
cash appMillbrae (CA)
SENIORITY
Manager
About the role
Cash App is seeking a Lifecycle Marketing Manager to shape how merchants experience Afterpay and Cash App, owning our global B2B lifecycle and email strategy, journeys, and test roadmaps. You'll use AI to personalize at scale and accelerate onboarding and growth for merchants. This global role focuses on North America, the UK and APAC, tailoring programs regionally and collaborating with Sales, Marketing, Product and Compliance to optimize merchant engagement and revenue.
Before you apply
Applying takes about a minute. These four things decide how fast it moves after that.
Your profile is current
It's what we read first. Occupations, seniority and locations matter more than a long history.
Two examples you can talk through
Not a portfolio — just two pieces of work where you can explain the decisions and what you'd change.
A number in mind
What you're on now and what would make you move. We negotiate better when we know both.
Your notice period
Employers plan around it, and it's the question that stalls offers most often.
Once you apply, someone reads it and calls you before anything reaches the employer — usually within two working days.