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Product Go To Market Analyst

Posted today

academy sports outdoorsHouston (TX)

SENIORITY

Lead

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About the role

Job TitleIn this role, you help move new product capabilities from development into confident business adoption.
Job Description: Your work connects Product, Quality Assurance, and Business Operations so stakeholders understand what is launching, why it matters to customers, and how teams can be ready to use it. By turning product capabilities into clear business value, you support successful launches and stronger adoption across the organization. Working across the launch lifecycle, you lead go-to-market readiness planning and execution, align features with customer value and business objectives, and coordinate preparation across operational and customer-facing teams. You demonstrate realistic end-to-end workflows, capture stakeholder feedback, translate capabilities into business processes, and create playbooks, FAQs, user guides, and other enablement materials. After release, you monitor adoption and launch effectiveness, identify barriers and enhancement opportunities, and recommend improvements that strengthen future launch and enablement practices.
Required: SkillsStrategy and Execution, Process Improvement, Program Project Management, Quality Assurance and Control, Change Integration Equal Employment Opportunity Academy is an Equal Opportunity Employer and does not discriminate with regard to employment opportunities or practices on the basis of race, religion, national origin, sex, age, disability, gender identity, sexual orientation, or any other category protected by law.

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