Overview:
As Senior Marketing Manager for Sustainability Programs, you will shape the portfolio strategy and market development for our medical device reprocessing offering. You’ll work cross-functionally to accelerate adoption, articulate compelling value propositions, and lead industry-facing initiatives. This role blends healthcare marketing, commercial strategy, and thought leadership to drive customer engagement and traction. A strong hook is the opportunity to influence sustainability across healthcare while collaborating with industry partners and senior stakeholders.
Responsibilities:
Develop and execute portfolio and market-development strategy for the medical device reprocessing program to boost adoption and access Create customer-facing communications, programs, tools, and value props that articulate program value Lead strategic initiatives and industry events (e.g., CleanMed, Environmental Excellence Awards, Products for the Planet) Collaborate with upstream/downstream marketing, sales, and corporate teams to align on priorities Translate market insights into actionable strategies and identify unmet needs Build customer journey strategies to strengthen engagement and adoption Represent the business at industry associations, meetings, trade shows, and external events Develop high-quality strategic presentations and content for customers and leaders Identify opportunities for new products/services/programs based on evolving customer needs Manage marketing budget and analyze variances Drive cross-functional initiatives, remove barriers, and influence without direct authority
Key requirements:
Bachelor’s degree 10+ years of professional experience 7+ years of healthcare experience in marketing, sales, medical education, or related field Experience in developing and driving commercial/portfolio/market-development strategies Strong ability to translate complex programs into compelling value propositions Excellent written, verbal, and presentation skills Strong strategic thinking, analytical, problem-solving, and relationship-building skills Proficiency in Microsoft Excel, Word, and PowerPoint Customer-facing communication Strategic influence and collaboration Presentation and storytelling Portfolio strategy Market development Value proposition development