Senior Director of Consumer Strategy

Posted yesterday

virtual vocationsDenver (CO)
Market Research Analysts and Marketing SpecialistsMarketing Consulting Services

SENIORITY

Manager

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About the role

Leading the Consumer Intelligence & Strategy function, the full-time Senior Director of Consumer Strategy will define and implement consumer insights and growth strategies, collaborating across various teams to ensure decisions are informed by consumer understanding and market dynamics in a remote setting. Key Responsibilities Define and lead the consumer intelligence strategy and multi-year enterprise intelligence agenda Translate consumer, shopper, and market insights into actionable recommendations that shape brand and innovation strategies Guide analytics-driven decision-making and ensure robust measurement frameworks across marketing and commercial initiatives Required Qualifications 15+ years of experience in consumer insights, strategy, analytics, or related fields Proven ability to lead a consumer intelligence strategy and translate insights into business outcomes Deep expertise in consumer behavior, market dynamics, and growth strategy Strong analytical capabilities and experience with AI-enabled intelligence systems Exceptional leadership skills with a track record of influencing enterprise-level decisions

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