Paid Social Strategist at Hyper-Growth Media Agency

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grey matter recruitmentArlington (VA)

Market Research Analysts and Marketing Specialists Advertising Agencies

SENIORITY

Manager

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About the role

Lead Paid Social strategy for one of the world’s largest consumer technology brands, driving mobile app growth through creative, data and AI.The Company One of the world’s largest independent performance marketing agencies.1,000+ employees, global offices & enterprise clients. Proprietary Marketing Intelligence technology. Remote-first, unlimited holiday & strong benefits.

The Role: Own Paid Social strategy & execution for a major global consumer app account. Drive app downloads and optimise performance beyond the initial acquisition. Lead campaigns across Meta and Snapchat. Develop creative, audience and testing strategies to scale user acquisition. Use advanced measurement, automation and AI-driven insights to improve performance. The NeedPaid Social experience focused on app downloads. Strong Meta + Snapchat experience. Full-funnel strategy, creative testing & audience optimisation. Strong understanding of app acquisition metrics beyond the download. Measurement, experimentation & client-facing skills.

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