Director, Graphic Design

Director, Graphic DesignSamyang America stands as the #1 Gen Z brand, boldly shaping the future of food culture with innovative flavors, viral trends, and unforgettable brand experiences. We don't just create food - we craft moments that spark excitement, inspire connection, and celebrate bold individuality.Our mission is to bring daring, delicious products to the market that resonate deeply with the next generation of food lovers. From iconic spicy noodles to creative new launches, we are driven by passion, creativity, and a commitment to pushing the boundaries of taste and culture.At Samyang America, you'll join a dynamic team that thrives on innovation, collaboration, and a shared love for bold flavor experiences. We value fresh ideas, energetic spirit, and the courage to lead trends rather than follow them.If you're ready to be part of a brand that's more than just food - a brand that moves culture and creates unforgettable moments - join our team today!Position Summary:The Director, Graphic Design leads the company's overall graphic design vision and execution across packaging, brand identity, e-commerce, digital, retail, and other consumer-facing channels. This role ensures a consistent, compelling, and differentiated visual expression of the company's brands while partnering closely with Marketing, Brand, Sales, E-commerce, Innovation, and other cross-functional teams.This position will lead internal and external creative resources, establish design standards and processes, and ensure high-quality creative execution that supports brand growth and business objectives.Key Responsibilities:Brand & Creative StrategyPackaging DesignE-Commerce & Digital ExperienceCreative Direction & ContentRetail & Commercial DesignDesign Systems & GovernanceLeadership & Team DevelopmentCross-Functional LeadershipRequirements:BA in Graphic Design, Visual Communication, Art, or a related field preferred.15+ years of progressive design experience, with significant experience leading brand and/or consumer design.Experience in food, CPG, retail, consumer products, or a similarly consumer-driven industry strongly preferred.Demonstrated experience leading packaging design and brand identity development.Experience designing across multiple consumer touchpoints, including digital and e-commerce.Experience managing internal designers, agencies, freelancers, and other creative partners.Strong portfolio demonstrating excellence in brand identity, packaging, digital, and integrated consumer experiences.Strong understanding of typography, layout, color, photography, illustration, production, and digital design principles.Ability to operate strategically while maintaining a high level of creative and design judgment.Strong understanding of current design, consumer, retail, and digital trends.The base salary for this position is between $145,000.00 and $175,000.00 per year. Actual compensation will depend on a variety of factors, including qualifications, experience, and location. This position may also be eligible for additional compensation and benefits, including an annual incentive bonus, medical/dental/vision insurance, life insurance, PTO/FTO, and a 401(k) plan with company Employment Opportunity Employer:Samyang America is committed to providing equal employment opportunities to all individuals. We do not discriminate in employment decisions on the basis of race, color, religion, sex, national origin, age, disability, genetic information, or any other status protected by applicable federal, state, or local laws.