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David Careers

Head of Lifecycle Marketing & Loyalty (Remote)

Posted yesterday

ipsyTopeka (KS)
Marketing ManagersMarketing Consulting Services

SENIORITY

Manager

SALARY

$180,000 - $260,000 per year

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About the role

IPSY is seeking a VP, Lifecycle Marketing and Member Engagement to own the strategy for how we engage members from first touch through long-term retention. Define engagement strategy, segmentation, and build the measurement infrastructure to prove CRM's value while leading a team spanning loyalty, email, mobile, site marketing, retention, and win-back initiatives. You'll set targets, operating model, and culture, acting as a coach and product of MarTech.

Before you apply

Applying takes about a minute. These four things decide how fast it moves after that.

Your profile is current

It's what we read first. Occupations, seniority and locations matter more than a long history.

Two examples you can talk through

Not a portfolio — just two pieces of work where you can explain the decisions and what you'd change.

A number in mind

What you're on now and what would make you move. We negotiate better when we know both.

Your notice period

Employers plan around it, and it's the question that stalls offers most often.

Once you apply, someone reads it and calls you before anything reaches the employer — usually within two working days.

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