VP, International Marketing

Posted yesterday

focus brandsMarietta (GA)
Marketing ManagersMarketing Consulting Services

SENIORITY

Manager

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About the role

Overview Senior marketing leader driving international growth and profitability. You shape and execute global marketing strategies, lead a cross-functional team, and translate consumer insights into effective programs for multiple brands. You partner with field marketers and agencies to optimize brand impact and market penetration. This role offers the chance to influence international consumer experiences and scale brand franchises across regions. Responsibilities Lead development and execution of international marketing plans and programs Direct a team responsible for consumer insights and execution Provide marketing expertise to field marketers and cross-functional partners Manage international media and agency relationships to optimize brand resources Align strategic marketing and advertising plans with brand objectives to drive profitability Key requirements Bachelor in MarketingMBA (Pref)>15 years in Marketing/Advertising 2-4 years in international business, preferably in restaurant/food & beverage Experience with multiple brands 7-10 years of managerial experience Experience managing multiple agencies including an international media agency Proficiency in MS Word, Excel, Power Point Willingness to travel ~30% (international)Effective communicator (written, verbal, presentations)Strategic and fast-paced thinker Credibility and trust-building International and local traditional and digital media planning and implementation Brand value articulation Financial acumen

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