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Solar Regional Sales Manager - MD, DE, DC

Posted 2 days ago

venture homeWashington (DC)

SENIORITY

Manager

SALARY

$45,000 – $60,000

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About the role

Regional Sales Manager, Outside SalesAs a player-coach Regional Sales Manager, you will build and lead a high-performing field sales team running company-provided appointments across Delaware, Maryland, and Washington, DC. You will sell directly during ramp-up, coach Energy Consultants in the field, and partner with operations to ensure seamless execution from contract to install. Team Building & Leadership Recruit, hire, and onboard field Energy Consultants across DE, MD, and DC while maintaining a candidate bench. Conduct weekly 1:1s, team meetings, and pipeline reviews with clear appointment, close-rate, and cancellation targets. Lead field ride-alongs, review presentation recordings, and coach reps on discovery, design walkthroughs, financing, and closing. Identify and develop future team leads to support regional scaling. Sales & Revenue Generation Run in-home and virtual appointments personally during initial ramp and assist on high-value deals. Own regional forecasts and achieve monthly and quarterly targets for kW sold, deals closed, and revenue. Ensure company-provided appointments are confirmed, executed on time, and dispositioned same-day with clear follow-up. Drive product attachment rates for battery storage, panel upgrades, and electrification products. Operations & Compliance Maintain contract accuracy, site-survey readiness, and customer expectations to minimize cancellations. Coordinate with operations, design, and installation teams to eliminate permitting, utility interconnection, and HOA delays. Ensure full compliance with state licensing, consumer protection, and door-to-door sales regulations across all jurisdictions. Market Strategy Maintain expertise in local utility programs (Delmarva Power, BGE, Pepco, Potomac Edison), net-metering rules, and SREC markets. Provide feedback to marketing and lead generation teams on lead quality, messaging, and target neighborhoods. Encourage referral generation alongside company-provided appointments.
Qualifications: Required
Experience: 3+ years in outside/field sales within home improvement (solar, HVAC, roofing, windows).Leadership: 2+ years leading a field sales team running pre-set appointments with a track record of meeting quota. Track Record: Verified individual sales metrics (close rate, kW/revenue volume, peer rank).Domain Knowledge: Proficiency in residential solar financing options (lease, PPA, loan, cash).Licensing: Ability to obtain Maryland Home Improvement Commission (MHIC) and DC Home Improvement Salesperson licenses. Mobility: Valid driver's license, reliable vehicle, and willingness to travel daily across DE, MD, and DC (including evenings and Saturdays).Technical: Proficiency with CRMs and pipeline data management. Not Required: Established regional network of field sales representatives. Hands-on experience selling battery storage, heat pumps, or main-panel upgrades. Active MHIC salesperson license. Bachelor's degree or equivalent work experience.
Compensation & Benefits
Base Salary: $45,000 – $60,000 (commensurate with experience).Variable Pay: Uncapped commissions on personal sales, overrides on team deals, and target bonuses. Total Earning Potential: $250,000+ year-one OTE.
Benefits: Medical, dental, and vision insurance; 401(k); paid time off (PTO); mileage/vehicle allowance; company phone and laptop.

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