Associate Marketing Manager

Posted 4 days ago

russell tobinWashington (DC)

Marketing Managers Advertising Agencies

SENIORITY

Mid

SALARY

$38-43.97/hr

Apply

About the role

Associate Marketing Manager, Social Media Location: Washington, DC

Schedule: Hybrid, with Fridays working from home

Contract: 3-month W2 contract, with potential to extend

Pay Range: $38-43.97/hr. The Campaigns & Content Social Marketing team is responsible for social strategy for TV programming on streaming platforms, editorial in print and on digital properties, and campaigns driving measurable impact through strategic partnerships, creator collaboration, and our owned social presence. We set the strategy in collaboration with other teams to curate and create content for branded channels educating and entertaining fans, so they can discover new editorial and programming to read, watch, and talk about. We are seeking an Associate Manager, Social Media to support strategic and creative social content development across Editorial content and TV titles. This role assists Managers and Sr. Managers with daily social content strategy for Editorial digital stories and magazine features (spanning Animals, Travel, Kids & Family, History, and Science topics), as well as campaign execution for TV titles. The Associate Manager will support best-in-class creative execution from production through launch, with an audience-first approach that ladders up to key business goals: growing magazine and digital subscriptions, driving acquisition to streaming platforms, and enhancing brand affinity. To be successful, you will need to be a storyteller and marketer with excellent judgement to balance audience interests and business goals. You'll have a deep passion, appreciation, and understanding of editorial and entertainment broadly, with a deep and breadth of knowledge spanning Natural History/Animal, Science, History, Travel and Adventure Culture and Kids topics.

Responsibilities:

Social Strategy
Support Managers and Sr. Managers on daily social content and campaign strategies for Editorial stories and TV titles, tailoring approach by topic and audience segment
Partner closely with Editorial and TV marketing teams to help create high-impact, conversation-driving daily content and campaigns
Advise on social media best practices and cultural/platform trends as they apply to Editorial stories and TV titles
Help evolve tactics throughout each campaign and daily content cycle as new data, platforms, and cultural moments emerge
Support the execution of partnerships with subject matter experts, creators, and celebrities—ensuring alignment with Editorial priorities and TV campaigns
Creator Content Strategy
Guide creative ideation, campaign development, and execution for creator initiatives
Partner with Content, Marketing, PR/Comms, Editorial, and Creative teams to develop innovative creator-first content experiences across owned and earned channels
Champion experimentation with emerging content formats while maintaining brand integrity and audience relevance
Content Production
Support the creative pipeline for social content across Editorial and TV priorities—assisting with ideation, creative direction, and production through final sign-off
Assist with hands-on production of social-first content, including supporting talent/subject-matter-expert interviews and on-set social capture
Partner with Editorial, Marketing, PR, agencies, platforms, and talent representatives on talent/contributor social training, on-set social capture, live event coverage, digital activations, paid media creative, and influencer activations
Build and maintain process workflows and content calendars to keep production and publishing on track
Data & Reporting
Support monitoring of performance to understand the effectiveness of strategy and creative execution
Help translate data into recommendations for continuous improvement across content and campaigns
Assist in building reporting for priority stories and campaigns in partnership with the Analytics team
Qualifications3–4 years of experience in social media marketing, agency work, or a related field
Organic social media expertise
Experience creating and/or producing social content
Experience writing social copy and captions
Experience with photo and video content development
Deep and current understanding of social platforms (e.g., Instagram, TikTok, Facebook, Threads, X, Reddit, WhatsApp, LinkedIn, Pinterest, Snapchat) and a curiosity for emerging platforms
Experience building and maintaining process workflows and content calendars
Ability to support multiple high priorities at once in a fast-paced environment
Ability to manage multiple stakeholders and priorities
Strong creative writing skills, with a keen eye for compelling and innovative content
Significant organizational skills and extreme attention to detail
Effective verbal and written communication skills
Ability to build and manage relationships across internal and external stakeholders
Working knowledge of Photoshop and/or CanvaStrong Microsoft Office skills
Team-first mentality, with creative, proactive, and independent thinking

Preferred Qualifications:

3-4 years of social media experience in media, entertainment, or marketing with a focus on driving brand-affinity and acquisition
Creator marketing / creator activations experience
Familiarity working with agencies or external vendors
Airtable experience

Required Education:

College degree in digital/social marketing, business, journalism, or related field
Preferred Education
Bachelor's or higher degree in digital/social marketing, business, or journalism

Russell Tobin offers eligible employee’s comprehensive healthcare coverage (medical, dental, and vision plans), supplemental coverage (accident insurance, critical illness insurance and hospital indemnity), 401(k)-retirement savings, life & disability insurance, an employee assistance program, legal support, auto, home insurance, pet insurance and employee discounts with preferred vendors.

Equal Employment Opportunity: Russell Tobin is an equal opportunity employer. We do not discriminate on the basis of the race, religious creed, color, national origin, ancestry, physical disability, mental disability, reproductive health decision making, medical condition, genetic information, marital status, sex, gender, gender identity, gender expression, age, sexual orientation, veteran or military status, or any other characteristic protected by applicable federal, state, or local law.

Fair Chance Employment: Russell Tobin is a Fair Chance employer. We consider all qualified applicants, including those with criminal histories, in a manner consistent with applicable state and local Fair Chance laws and ordinances, including, the California Fair Chance Act and all applicable local Fair Chance ordinances.

Accommodations: We are committed to providing reasonable accommodations to applicants and employees with disabilities. If you require a reasonable accommodation to participate in the application or interview process, or to perform the essential functions of this role, please contact us. Only applicable for San Francisco Candidates: Under the San Francisco Lactation in the Workplace Ordinance, we will provide written notice of lactation accommodation rights, and this notice will automatically be given upon hiring, any inquiry of parental leave or lactation accommodation.

Before you apply

Applying takes about a minute. These four things decide how fast it moves after that.

Your profile is current

It's what we read first. Occupations, seniority and locations matter more than a long history.

Two examples you can talk through

Not a portfolio — just two pieces of work where you can explain the decisions and what you'd change.

A number in mind

What you're on now and what would make you move. We negotiate better when we know both.

Your notice period

Employers plan around it, and it's the question that stalls offers most often.

Once you apply, someone reads it and calls you before anything reaches the employer — usually within two working days.