Digital Sales Specialist - Central Lab
rocheIndianapolis (IN)
Digital Sales Specialist - Central Lab
Posted today
rocheIndianapolis (IN)
Sales Representatives, Wholesale and Manufacturing, Technical and Scientific ProductsMedical Laboratories
SENIORITY
Senior
About the role
Overview:
In this role you drive adoption of Roche’s navify digital portfolio within central lab customers, shaping digital solutions through consultative engagements. You will work with cross-functional teams to design tailored workflows that improve laboratory efficiency and data use. The position sits in Roche’s Digital Solutions sales organization and emphasizes strategic discussions with technical end users and executives. You’ll deliver demos, propose end-to-end solutions, and translate customer needs into differentiated value propositions. This is a field-based role with significant collaboration and a strong impact on lab digital transformation.
Responsibilities:
Generate demand across Core Lab and Molecular navify products including middleware, connectivity, and informatics. Lead strategic digital discussions with technical and executive stakeholders. Partner with sales and implementation teams to define total solution sales strategies and meet targets. Analyze laboratory processes, craft solution proposals, and present recommendations. Deliver software demos and tailored technical presentations. Translate customer needs into actionable internal plans balancing business priorities. Demonstrate strong clinical and financial understanding to position Roche digital solutions. Qualify leads using workflow analysis and outcomes to differentiate the value proposition. Provide in-depth technical expertise on assigned product lines. Collaborate cross-functionally to share best practices and stay informed on market trends. Follow an end-to-end approach that delivers evidence-based value for the portfolio.
Key requirements:
Bachelor’s Degree in a related field; 5+ years in healthcare digital solutions sales or laboratory diagnostics sales Autonomous, organized with strong communication, negotiation, and problem-solving skills Familiarity with digital solutions, laboratory middleware, and hospital LIS systems Experience presenting technical information to large audiences communication negotiation problem solving lab workflow IT infrastructure data flow
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