Internal Marketing Lead (Growth & Operations)
Internal Marketing Lead (Growth & Operations)
Posted 3 days ago
SENIORITY
Manager
About the role
- Keeping tracking and attribution accurate across every funnel and owned asset
- Project-managing organic, creative and automation contributors
- Approving all social content before it goes live, across company and leadership accounts
- Owning funnels, landing pages and the inbound lead flow
- Reporting marketing performance, revenue and cash collected to leadership
- (Tasks Associated With The Role):Marketing Leadership & Project Management: Own the internal marketing boards in Monday.com so every task has an owner, a deadline and a blocker status. Run the weekly internal marketing call, circulate recaps and chase overdue work.
- Tracking & Attribution: Own attribution accuracy across all funnels and owned assets. Keep CRM and attribution data reconciled and reliable.
- Funnels & Owned Assets: Own the performance of funnels, landing pages, lead magnets and case studies. Manage the vendors who build them, and keep performance figures current and consistent.
- Content Approvals & Brand Presence: Review and approve all social content before publishing, including agency-produced content. Keep every profile, listing and review platform consistent, conversion-focused and tracked.
- Lead Handling & Automation: Own the inbound flow from first touch to booked call, including response automation and nurture. Oversee outbound appointment-setting partners.
- Content & Education: Produce course and education content for MTS communities and maintain internal marketing SOPs.
- Reporting & Insights: Report performance to leadership and use data to identify gaps and growth opportunities.
- Expected Proficiencies:
- Strong command of tracking and attribution (Hyros, GTM, GA4)A revenue-first mindset: you judge success by qualified leads and revenue, not vanity metrics
- Ability to project-manage a team and hold contributors accountable to deadlines
- Strict attention to detail and habit of cross-checking data
- Strong written communication, including clear recaps, SOPs and reporting
- Highly motivated, organized and efficient, with the ability to run multiple brands at once
- Minimum of [3+] years in a marketing or growth role, ideally with lead gen and B2B/SaaS offers
- Proven experience owning attribution and CRM reconciliation
- Experience leading or project-managing a marketing team
- Prior digital agency experience strongly preferred
- Fluent in written and spoken English
- Located in EST/North America
- Performance Targets You'll Own:
- Inbound lead response time under 60 seconds
- Attribution vs. CRM lead deviation under 10%100% of social posts approved before publishing 100% of profiles audited, consistent and UTM-tagged
Before you apply
Applying takes about a minute. These four things decide how fast it moves after that.
Your profile is current
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Two examples you can talk through
Not a portfolio — just two pieces of work where you can explain the decisions and what you'd change.
A number in mind
What you're on now and what would make you move. We negotiate better when we know both.
Your notice period
Employers plan around it, and it's the question that stalls offers most often.
Once you apply, someone reads it and calls you before anything reaches the employer — usually within two working days.
