Brand & Content Strategist/Creative Director

Posted 3 days ago

zesu productionManhattan (NY)

SENIORITY

Senior

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About the role

Creative Director / Content & Brand Strategist(Music / Fashion / Social Media)NYC-based artist, model, and content creator is looking for a creative director / brand strategist to help refine and elevate her overall brand presence across music, fashion, and social media. We’re looking for someone highly creative, trend-aware, and culturally in tune — someone who understands Gen Z internet culture, aesthetics, storytelling, and what makes content feel current, aspirational, and viral.
Responsibilities include: Helping shape and refine overall brand/image Brainstorming and pitching content ideas Staying on top of social media trends and viral formats Assisting with content planning and execution Filming content together in NYC (roughly 1x/week or more depending on schedule)Helping create a cohesive visual identity across platforms Bringing fresh creative ideas proactively Most filming/content will likely take place in areas like SoHo, Hudson Yards, West Village, and other aesthetic neighborhoods around NYC.
Ideal candidate: Strong understanding of Tik Tok, Instagram Reels, and Gen Z trends/culture Creative, collaborative, organized, and easy to work with Has previous work/examples/portfolio to showNYC-based preferred Experience working with influencers, artists, models, or personal brands is a huge plus This is a collaborative long-term role for someone excited about helping build a modern artist brand with a strong vision behind it.*Only apply if you’re ready to work ASAP and are genuinely great at what you do.

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