Ecommerce Specialist - Shopify & CRO

Location: Plainview, NY — Hybrid (3 days on-site/2 days remote)

Employment Type: Full-Time

Compensation: $80,000-$90,000 based on Experience

Benefits: Full benefits package (medical, dental, vision, life, AD&D, 401k)What you'll own The storefront Run day-to-day Shopify operations for both brand sites Do custom theme development: Liquid, CSS/JS, and section and template customization in Online Store 2.0 Build marketing and product landing pages end to end in Replo, including buy boxes connected to real variants and selling plans Keep our app stack running well (Rebuy, Aftersell, Videowise, subscription apps and more), and fix problems yourself when they come up Track down broken links, layout bugs and tracking gaps (GTM, pixels, event firing) before they cost us sales Conversion, the fun part Launch A/B tests and landing page variants, then roll out the winners Bring your own test ideas, drawn from analytics, session recordings and funnel data. Don't just build what you're handed. Watch the data for anomalies and drop-offs, and raise a flag when you see oneQA every page, offer and funnel on desktop and mobile before it goes live

The team: Work directly with our Ecommerce Manager to set priorities and get things shipped Write down what you learn so the team gets faster over time You'll do well here if you have 3–5 years of hands-on Shopify experience (theme editor, Liquid, OS 2.0)Real CRO experience: you've launched tests, iterated on pages, and can read the results Experience with Replo or a similar page builderHTML/CSS/JS skills for custom theme and page work Working knowledge of GTM, pixels, and debugging ecommerce tracking and attribution Comfort setting up and troubleshooting Shopify apps on your ownA sharp eye for detail, and the ability to handle several requests at once while priorities shift

Bonus points: You build with AI. If you've shipped landing pages using Claude Code, Cursor or a similar tool, show us. We want to see it. A DTC, supplement or wellness ecommerce background Experience with subscriptions, selling plans and recurring-revenue funnels

What We Offer: Performance bonus opportunity Full Benefits Package: Medical, dental, vision, and 401(k)Real ownership of a growing CRO program Multiple brands, meaningful traffic, and visible business impactA collaborative, supportive team environment Purity Products is an equal opportunity employer. We welcome applicants of all backgrounds and do not discriminate based on race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status.