Senior Relationship Marketing Lead: 1:1 Personalization

Posted 2 days ago

iprospect shanghai advertisingNew York (NY)

Marketing Managers Marketing Consulting Services

SENIORITY

Manager

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About the role

Dentsu in New York is seeking a senior, client-facing leader to shape omnichannel relationships for global brands. You will craft CRM, email, SMS, web, and mobile app strategies, translate first-party data into personalized journeys, and guide cross-functional teams to deliver measurable business impact. You will develop personas, segmentation, and full-funnel journeys, act as a trusted advisor to senior stakeholders, and identify growth opportunities while defining KPIs and insights that drive

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