Brand Design Lead

Posted 8 days ago

0gLos Angeles (CA)

Graphic DesignersGraphic Design Services

SENIORITY

Manager

About the role

About the Role: We are hiring a Brand Design Lead to own and evolve 0G's visual identity and brand expression across product, web, social, events, and marketing campaigns. This is a senior, hands-on role for someone who can set creative direction and execute it. You will work closely with marketing, communications, and leadership to translate brand strategy into consistent visual systems and compelling storytelling across every public-facing surface.

Responsibilities: Own and evolve 0G's brand identity, including typography, color, imagery, motion, and illustration Build and maintain a scalable brand system: guidelines, templates, and reusable components for use across teams Ensure brand consistency across web, social, events, content, and presentations Translate brand and marketing strategy into clear visual systems and narrative-driven creative Lead creative development for product launches, campaigns, community activations, and ecosystem events Design or direct social graphics, video content, website updates, keynote decks, and event collateral Partner with leadership on narrative and positioning, contributing to how the story is shaped rather than only how it is produced Manage and direct external vendors, freelancers, and agencies as needed

Requirements: Senior-level experience in brand design, brand communications, or creative direction Experience at a leading brand agency or a globally recognized company Strong portfolio demonstrating identity systems, campaign creative, storytelling, and high-quality visual execution across both digital and physical formats Proven ability to partner with senior stakeholders and contribute to brand narrative and strategy Comfortable working at pace in a startup environment with shifting priorities Fluent in industry-standard design tools (Figma, Adobe Creative Suite)

Preferred qualifications: Experience in consumer-facing or growth-focused brand work Background in crypto, AI, or developer-focused products Motion design, 3D, or video direction capability Experience supporting PR, event marketing, or integrated campaigns

What we offer: Purpose: The opportunity to contribute to making AI a public good Growth: A self-directed environment where you can take initiative to shape your role and career

Compensation: Market-competitive compensation including, for most roles, exposure to pre-launch tokens In addition, 0G Labs is committed to the health and well being of all of our team members. To that end, we provide reimbursements towards a holistic set of experiences and courses: Core self: Transcendental Meditation Mind: Landmark Education Emotion: Art of Communication Presence: Speech Coach Body: Fitness, gym and exercise memberships/classes

Before you apply

Applying takes about a minute. These four things decide how fast it moves after that.

Your profile is current

It's what we read first. Occupations, seniority and locations matter more than a long history.

Two examples you can talk through

Not a portfolio — just two pieces of work where you can explain the decisions and what you'd change.

A number in mind

What you're on now and what would make you move. We negotiate better when we know both.

Your notice period

Employers plan around it, and it's the question that stalls offers most often.

Once you apply, someone reads it and calls you before anything reaches the employer — usually within two working days.