Sales Manager
mackie myersCedar Rapids (IA)
Sales Manager
Posted 6 days ago
mackie myersCedar Rapids (IA)
SENIORITY
Senior
About the role
Sales Manager – CPG (Field-Based) Mackie Myers is partnering with a growing consumer packaged goods company to hire a Sales Manager. You’ll report to the VP of Sales and own revenue, distribution and shelf presence for your region or account portfolio. This is an individual contributor role for a hands-on seller who builds strong buyer relationships and personally drives execution at the shelf.
What you’ll do:
- Build and deliver the annual sales plan for your region or accounts, hitting volume, revenue and margin targets
- Own relationships with retail buyers, category managers, distributors and brokers across grocery, mass, drug, club, convenience and e-commerce
- Lead line reviews and joint business planning, and negotiate pricing, promotions, slotting and terms
- Plan and manage trade spend (TPRs, features, displays, co-op) and shift dollars toward the promotions that earn the best ROIDrive retail execution: in-stocks, planogram compliance, secondary placements and new item cut-ins
- Use syndicated data and retailer portals to close distribution gaps and fix out-of-stocks
- Direct brokers, merchandisers and third-party field teams on your accounts
- Deliver accurate monthly and quarterly forecasts and keep CRM current
- What you bring 5+ years of CPG sales experience, including at least 2 years managing key accounts directly
- A track record of beating sales targets and growing distribution
- Experience selling to major retailers and/or managing distributors and brokers
- Working knowledge of trade promotion management and P&L basics
- Strong Excel and CRM skills (e.g., Salesforce)
- Bachelor’s degree in Business, Marketing or a related field, or equivalent experience
- A valid driver’s license and the ability to travel 30–60% within your region
Nice to have:
- Background in snacks or candy
- Experience with Circana/IRI, NielsenIQ or SPINS, and retailer portals such as Retail Link
- Category management or shopper marketing experienceMBA or equivalent advanced training
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