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Background working at an influencer marketing or talent agency and/or in-house on a brand’s influencer or talent marketing team. Lead and manage the end-to-end earned and paid strategy for Waymo’s influencer and celebrity talent programs aligning with broader brand and culture marketing objectiv
Talent Research & Sourcing Partner, Marketing, Brand & Communications. Talent Research & Sourcing Partner, Marketing, Brand & Communications. This role will support recruiting for highly nuanced marketing, brand, communications, creative, editorial, and related talent segments.
Strong command of marketing measurement approaches including media mix modeling, multi-touch attribution, incrementality testing, and brand lift studies. This role owns brand health tracking, marketing measurement frameworks, consumer insights, and competitive intelligence turning data into the str